Data Column | Institute for Advanced Analytics
The Collaborative Blog for Students in the Master of Science in Analytics
2400 calories, 12 doughnuts, 5 miles, 1 hour. No, that’s not the beginning of a case interview question, but the slogan of the famous Krispy Kreme Challenge! Around 30 brave students (including a “python” and a “data wizard”) and faculty took on the Krispy Kreme Challenge, participating in the 12th Continue reading Glazed Glory: Taking on the Krispy Kreme Challenge
As I waited for my SAS code for practicum to run, I came across a Super Bowl commercial by the NFL, shown below. The commercial starts with the claim that “9 months after a Super Bowl victory, winning cities see a rise in births.” While it is humorous and easy to Continue reading Testing an NFL Claim
Our recent marketing project was about creating customer segments for an online travel company. While we spent hours crunching data and looking at statistics to come up with those magic segments – our results and final presentation were the most interesting parts of this project. We presented our findings with Continue reading "Clustomer" Segmentation
On my flight to Las Vegas, I considered how I could best use the little money in my pocket. I could gamble it in the casino, or I could save it for a Christmas present for my mother. I remember my successes in the simple card game War as a Continue reading How I Didn't Lose Money in Vegas