Five Minutes with Aaron Baker ’14

Quantitatively-oriented Disney fans might view Aaron Baker’s role as a dream job: he manages an Enterprise Analytics and Data Science team for Disney Media and Entertainment Distribution. He works remotely from Raleigh with team members based on both the east and west coasts. Aaron’s career ascension is a product of his talent, work ethic, and professional network — his former colleagues from Lowe’s, his first post-MSA employer, observed his potential in his early roles there and invited him to join the Disney team. Since 2018, Aaron has served as a guest lecturer at the Institute, teaching classes on digital analytics, design of experiments, and R programming. He has also volunteered on the MSA admissions committee, interviewing candidates alongside fellow alumni and Institute faculty and staff.

Hear from Aaron about his career journey and approach to leadership.